EMBROIDERY ACADEMY MEMBERSHIP
Crafters need to Craft.
we're here to help you make
your craft a priority
(even if your lifestyle says otherwise)
We welcome new crafters, experienced crafters, crafters with busy parenting days or those with invisible teenagers, crafters who recognise their need to craft and crave a supportive community of creatives (goodness that's a lot of aliteration!)
"Why don’t I prioritize time for me?"
Family and work life can leave us stuck in busy ruts and routines, and we're often busy for other people not ourselves.
Does that sound like you?
Another week has gone by, it's Sunday, and that special *me* time you know you deserve didn't quite happen (again).
We felt the same - and so we created an antidote to our noisy, fast-paced hectic life.
Let us help you scratch that creative itch and give you the time to think, create, and just to be . . .
We'd like to welcome you into our Why Not Stitching Embroidery community.

hello there, I’m Anastasia
EMBROIDERY INSTRUCTOR + FOUNDER OF WHY NOT STITCHING
Over three years ago, I stumbled into my passion for embroidery during a time when I was confined to the hospital for days on end. I needed to do something with my hands besides scroll for endless hours on my phone, but I was at a loss for what to do. All the creative hobbies I could think of involved supplies I didn’t want to buy (let alone haul around with me!)
Then it struck me: I could embroider.
I quickly fell in love with the art of embroidering and the positive influence it had in my life. The peace and calm it brought to my mind. The soothing energy of making something beautiful with my hands. And the joy my creations brought to others.
AND NOW...
I’m thrilled to share those same positive benefits with you
in my Embroidery Academy
Maybe you love the idea of a creative hobby that allows you to use your hands daily...
You want something you can pick and up put down at a moment's notice.
You feel heavy because you're not being regularly creative & frustrated that you're not prioritising it.
Creators need to create - it's a compulsion - and we feel heavy when we don't.
Embroidery is an incredibly relaxing therapy to keep your hands busy, minds focused, and heart calm...
It's like yoga for the fingers and brain - it's a calm, quiet, still meditative experience. The end result is an expression of your inner peace.

KNOW THIS: YOU'RE NOT ALONE - There's lots of us who need this, feel this and have come together in this community. People just like you.
And there's nothing quite like finding your people.
+ So many creatives find themselves trapped in an isolated daily routine that leaves little time for any actual creating. And it’s time to change that.
+ What if you could enjoy a hobby that allows you to pursue your creativity with ease, every single day?
+ A pastime that allows you to beautify your surroundings with creative touches in intricate design.
+ A skill you can hone over time to create one-of-a-kind gifts your friends and family will cherish forever.
It’s time to meet your community of fellow creative souls inside the…

Enjoy modern embroidery patterns, easy to understand tutorials, and a community of like-minded creatives who share your passion for mindful crafting.
Perfect for every skill level - beginners and experienced embroiderers alike.
Our members make incredible creations every month - see some of their results below.



PICTURE THIS
A creative outlet to keep away the worries of daily life:
Prioritising time each day or each week for a relaxing embroidery project. Never reaching another Sunday without having progressed your current project.
You learn to sketch, create, and finish awe-inspiring projects, your technique improves, and your sense of achievement is matched by your inner calm.
Your projects easily go anywhere with you, packed in a small bag, ready for you to pick up and put down at a moments notice.
Getting started requires just a few tools and requires little cost, takes up very little room. Your projects can be as swift as an hour, or as long as months, you set your pace and complexity.
your people, finally…
A supportive community of your fellow embroidery crafters so you can learn and grow with people who fully understand your love of crafting, the peace it brings you and the joy of making the world a more beautiful place, one stitch at a time.
What's your story?
Are you a super busy parent with a full calendar?
Let's help you prioritize your craft time every week - click the button below to find out more about how our academy and community help you create regular "me time" in your schedule to help you be more present with patience for your kids and family.
Your teenagers are invisible or moved out of home?
As our children grow up, our free-time "allowance" improves massively, we're here to introduce you to embroidery and make it a regular part of your week. Click the button to find out more - the Academy and Community are exactly what you've been looking for!
love for why not stitching


